During the pandemic, “buy now, pay later” apps (BNPL) skyrocketed in popularity. In fact, as many as 60% have used such a service, with some consumers using ‘buy now, pay later' options more than once a week.
So what is this new trend?
As its name implies, BNPL apps enable consumers to purchase a product and then pay for it in installments (usually across a few weeks or months). In other words, consumers take on short-term debt to satisfy their immediate buying wishes/needs.
This payment model has been popular with furniture stores and the automotive industry for some time. This is an excellent example of where purchases needed in the day-to-day world are too high a financial burden to pay outright. However, with BNPL options, split payments are becoming increasingly mainstream.
Continue reading “Sezzle vs Affirm (May 2022): Which BNPL App is Best?”
Welcome to our ultimate Sezzle review.
If you run an online business you know how crucial it is to offer your customers the right payment solutions at checkout. Imagine offering only Sripe as the payment option for shoppers on your website, when the majority of them are from a location unable to use the solution to make payments.
The result is that you’ll lose out on potential conversions when they reach checkout. This is why a buy now pay later app like Sezzle is necessary for merchants. The Sezzle app allows you to offer your shoppers additional payment flexibility at checkout. And this payment method, unlike other options such as PayPal or debit cards, enables your customers to pay a percentage of the total amount of your product via a Sezzle loan, receive the product, and then repay what's left in installments.
Continue reading “The Ultimate Sezzle Review (May 2022): A Pay Later Service for Online Shopping”