Choosing the right ecommerce platform is a complex decision that generates many concerns, such as cost, time-to-market, usability, reliability and customization. No software solution — whether off-the-shelf or custom-developed Software-as-a-Service platform — provides everything your business needs. Off-the-shelf platforms maybe have custom modules that allow for the necessary customization, but you are beholden to the developer to maintain and update those modules going forward and to create new ones as needs arise.
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