It’s not uncommon to see $16 billion quarterly revenues from Amazon, but what’s interesting is that much of this revenue is now coming from digital sales. From eBooks to music, digital sales are a wonderful way to make money, and if you make your own digital product marketplace, similar to Amazon, you may just end up with a decent amount of online revenue coming your way.
Category: Ecommerce Selling Advice
Why Are so Few Luxury Brands Sold Online?
Ecommerce Selling Advice
With the new Apple Watch Edition, consumers can now purchase a $17,000 directly from the comforts of their homes. However, many luxury brands are very reluctant to take their business online, in this article we will look at some of the reasons why this is, and why some companies such as Chanel are finally making the move online.
Continue reading “Why Are so Few Luxury Brands Sold Online?”
18 Must Have Tools for Online Store Owners
Ecommerce Resources Ecommerce Selling Advice
Have you started to gain a profit with your online business? According to Forbes, over 23,000 online stores make at least $100k in revenue, and this number is growing every year.
Fortunately for you, this gives you a chance to catch up with the big dogs and make some solid cash from your online business. It really just takes some hard work, the right tools and even a little luck. It all starts with a solid ecommerce platform which helps you get your products uploaded onto a storefront and presentable for your customers.
Continue reading “18 Must Have Tools for Online Store Owners”
Suggestions For Preventing Shopping Cart Abandonment
Ecommerce Selling Advice
Shopping cart abandonment is a phenomenon that is common in e-commerce. It is an idea that shows the proportion between the number of people who commit to an online purchase and the number of the possible customers who leave the sites at some point, without checking out. Sadly, the registered abandonment rate, as stated by many specialists in the field, is around 60% and up to 80%. We will try to discuss several tips that could be implemented in order to improve the conversion rates and reduce the number of people abandoning your shopping cart.
Continue reading “Suggestions For Preventing Shopping Cart Abandonment”
Getting Social to Sell Successfully on Etsy
Ecommerce Selling Advice
This is a guest post by Adrienne Dancer of Beat Bop Boom.
You might wonder why have an Etsy shop if we already have our own main e-commerce site. The reason is that Etsy has been a great way for us to reach out to customers all over the world in a very cost-effective way. Etsy is growing in popularity and a major competitor with eBay–and I prefer the design and product focus that Etsy offers compared to eBay. (I see eBay like a big yard sale, whereas Etsy has more of a boutique shop feel.) Plus, Etsy's fee structure and features are much more business-friendly compared to eBay if you are selling fixed-priced items and not interested in auction-style pricing.
Continue reading “Getting Social to Sell Successfully on Etsy”
5 Ways to Increase Shop Conversion Rates
Ecommerce Selling Advice
We make fast decisions on whether to engage or not with a website based on whatever we can make out in regard to the website in the very first moments. The responsibility for making a good first impression lies with designers, developers and site owners. Given the opportunity of pursuing a visitor which is really small, most designs don’t really fulfill the criteria of a perfect website that would satisfy every visitor’s interests. However, most websites do not exist just to impress visitors. Most websites exist to be efficient and sell. Whether it is to get visitors to subscribe to the blog feed, or to download a trial, every website ultimately exists to make a sale of some kind.
The Best Ecommerce Platforms & Shopping Carts for Multi-vendor Ecommerce Marketplaces
Ecommerce Selling Advice
Multi-vendor online shops, aka marketplaces, are gold mines when done right. The big dogs are Etsy and eBay, but you can find popular niche multi-vendor sites such as ThemeForest. The idea behind multi-vendor sites is to allow people, or companies, to create profiles and post their products for sale.
When customers come to your multi-vendor site they can pick one item from John Q web designer and another from Company XYZ and it is all processed through the same shopping cart. The multi-vendor payment processing system divides the payments behind the two vendors and everyone goes home happy. This ecosystem of people creating and selling in one place helps the customer find a more diverse set of products, and you, the site owner can make some big bucks through fees.
50 Ecommerce Experts You Must Follow in 2018 & Their Best Advice Yet
Ecommerce Selling Advice
This started as a smaller round-up, but there were so many insightful and talented people to feature that it ended up this way. From ecommerce to digital marketing, from conversion to the latest SEO hacks, these people know their stuff. Bookmark their blogs and some of their most popular articles listed, follow them on Twitter (you can find us here), learn from the best.
Continue reading “50 Ecommerce Experts You Must Follow in 2018 & Their Best Advice Yet”
