The average documented cart abandonment rate of 68.63% is no joke.
Companies as large as IBM experience consistently high abandonment rates, and it's interesting to see exactly what they do to counteract this.
As an ecommerce business owner, you must know what your average abandonment rate is. If you don't, that's your first bit of homework before moving onto this article.
Continue reading “32 Ways to Solve Cart Abandonment (Without the Need for Discounts)”