While trying to improve conversion rates for an online store, you often hear about A/B testing, speeding up the checkout, or displaying customer reviews.
But what about testimonials? They’re like online reviews, except your business has more control over them, and they come from real customers, providing an extraordinary look into what customers can expect from your products and company.
In this article, you’ll learn how to add testimonials to your Shopify store, while also diving into why you should include testimonials, and the best locations to put them on your Shopify website.
Continue reading “How to Add Testimonials to Your Shopify Store (Updated for 2023)”